New ambigram logo for

by | Saturday, January 02, 2010

I had written previously about a blog started by students in our Educational Psychology and Educational Technology Ph.D. program ( and had designed a couple of ambigrammatic logos for them. You can see the original post here. Here is one of the original designs I had provided:

Mete, one of the graduate students modified one of the designs to use as a banner, as follows:

I like what he has done in this version, particularly how he highlights the horizontal symmetry of the design by making the bottom half look like a shadow of the top half. Pretty cool. However, I felt that it was missing a bit of the colorful aspects of play. So I created a new design building on the first version but changing the way the letters were written. I think this new logo captures both the symmetry of the design as well as its playful nature.

What do you think?

A few randomly selected blog posts…

Dr. Karin Forssell, New TPACK dissertation

I met Karin Forssell back in 2008 at the Las Vegas SITE conference when she was a doctoral student at Stanford University. She came and asked me if I was working with anybody at Stanford and I said, something along the lines of "not yet, but send me an email,...

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Rethinking Creativity, Race, Culture & Education

Rethinking Creativity, Race, Culture & Education

Episode 115 (dated July 30, 2022) of the Silver Lining for Learning webinar series focused on critiquing existing research on creativity - which for the most part has focused on the psychological and cognitive aspects of creativity. The guests on the show (Lori Patton...

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Playing with light and shadows

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I love how these interconnected pipes called the Intertubes lead to serendipitous discoveries. Here are two videos, the first I went looking for, and the second, fell into my lap, so to speak, due to YouTubes related videos section. The video I went looking for was...

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  1. Punya Mishra

    Sorry to disagree with you Adam but this is an ambigram. Wikipedia defines an ambigram as “a typographical design or artform that may be read as one or more words not only in its form as presented, but also from another viewpoint, direction, or orientation.” There are many different ways in which this can be done, one of which is a reflection ambigram. Wikipedia (the source of the previous quote as well) defines it, as “a design that can be read when reflected in a mirror, usually as the same word or phrase both ways.” The ideaplay design here is a “lake” ambigram, i.e. a word that would look the same when reflected in a lake that is because it has a horizontal axis of symmetry, as shown in the final design.

  2. adam

    Sorry. Not an ambigram.

  3. Sara Beauchamp-Hicks

    I like it! Good color choice. I also like how you kept Mete’s reflection aspect…ripply effect is cool!

    Happy New Year to you! See you around next week, I’m sure!

  4. Drake

    I like the grungy look of the first logo =)


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